Occasionally, I’m able to merge my professional discipline (advertising & marketing) with my personal passion (woodworking). What seem to be two completely opposed disciplines on the surface, can actually serve as good learning tools, especially if you like tracking data. It allows me to explore, be curious and see what happens when some thought actually goes into the two disciplines. It also makes me better informed when developing content strategies for clients. Opportunities like this have been the most valuable professional learning experiences I’ve had in my 18 year career as an AdMan.
Brands Must Connect with Content Creators
Case in point: I … Read More »